News & Events
iDay and NEG go on tour for 2018
The team behind the annual Independents Day (iDay) business symposium and the National Eyecare Group (NEG) Conference have announced a change to their combined event’s format for this autumn. Proven Track Record’s (PTR) Nick Atkins and NEG’s Phil Mullins have announced that for 2018 the combined event will take a roadshow format covering the north, midlands and south of England. The events will take place during 8 days towards the end of October with the following schedule: • Monday 22nd October: Wembley, London • Monday 29th October, Ricoh Arena, Coventry • Tuesday 30th October: Bolton, Manchester
Alcon® looks to the future by announcing new intake dates for its popular Scholarship programme
Alcon, the global leader in eye care and a division of Novartis, is helping newly qualified optometrists learn and develop by continuing to run its education scheme throughout the year. The popular Alcon Scholarship programme, along with its other educational programmes and offerings, provide eye care professionals with further opportunities to develop their skills in the field. The next intake’s application window will be open between July and August this year, welcoming optometrists who have been qualified for between two to five years to apply. Those interested can register online and complete an assessment to be considered for the intake. The programme is now also open to international applicants, with last year’s intake including representatives selected by Alcon’s sister Professional Affairs teams from Sweden, Norway, Denmark, Netherlands and Finland
Alcon® adds three new updates to digital platform InContact to benefit practices and patients
Alcon, the global leader in eye care and a division of Novartis, has announced it will be adding three new features to its digital platform InContact. Aiming to help businesses grow their patient base and online presence, the update will add subscription benefits for both patients and practices
NEG announce content for the Independents’ Lounge for Optrafair 2018
At this years Optrafair, being held at the NEC between the 14 & 16th April, the National Eyecare Group, with the support of Lloyds Bank, Specs network and VSP, are sponsoring a new feature area, The Independents' Lounge. The Lounge will be an area where Independent ECP's can grab a drink, mix with like minded professionals and talk business with a number of industry leaders. Over the three days of the show, three main topics will be covered in the lounge, adding to the bottom line, using technology to improve dispensing and building an strong independent.
Alcon makes significant investments in customer advertising
Alcon®, has announced it will be continuing to invest in the multifocal category in 2018, with an additional £750,000 going to a variety of direct-to-consumer promotional activities. Driving the multifocal category in 2018, the advertising campaign will educate 40-55 year old patients about presbyopia and multifocal contact lenses. Taking place until the end of March, Alcon’s investment will see it commence a range of consumer advertising including digital and promotional support, in-practice display materials and education tools. Following extensive research undertaken to understand the 40+ consumer lifestyle, Alcon has carefully planned its media activity to ensure the target audience are reached in the most relevant places and at the right times.